Next-Gen Tour
London
First stop on the Tour
The Scrambler Ducati Next-Gen Tour kicks off its first date in London during an exclusive event hosted at HERE at Outernet, the largest digital exhibition space in Europe.
Exclusive event
Over 250 Top Ducatisti, Scrambler Ducati Fans, Press and VIPs immersed themselves in the Ducati Scrambler Next–Gen lifestyle with digital experiences developed in collaboration with Van Orton Design while enjoying live performances from James Gillespie and DJ King Crowney (Rudimental).
Special guests
The new Ducati Scrambler Icon, Full Throttle and Nightshift took centre stage with dedicated sessions explaining each model’s product features and unique positioning.
