A Record-Breaking World Ducati Week, Together with the SCRAMBLER® Community

Over 118,000 attendees gathered to celebrate Ducati’s 100th anniversary. And between track sessions, the Scrambler® Stand redefined the meaning of style alongside the experts from DEPOT®.

Land of Joy

World Ducati Week 2026 transformed the Misano World Circuit into the ultimate gathering place for Ducatisti from around the globe. For three unforgettable days, passion, excitement and a shared love for two wheels came together to celebrate Ducati’s 100th anniversary with record-breaking numbers: more than 118,000 visitors, participants from 94 countries, and an international community united by the same spirit.

In the middle of it all, the Land of Joy brought its unmistakable attitude, celebrating freedom, creativity and self-expression.

WHERE STYLE MEETS PASSION

Throughout the weekend, the Scrambler® Stand became the go-to destination for everyone who sees motorcycling as more than riding, it’s a way of expressing who they are.

Together with DEPOT®, we created a Grooming Station where hundreds of visitors stopped by for a fresh look. DEPOT®’s expert stylists spent the weekend shaping beards, refining hairstyles and helping riders express their personality, even after hours spent under a helmet.

Guests also had the chance to discover the exclusive DEPOT® x Scrambler Ducati collection, capture unforgettable moments at our dedicated photobooth, and enjoy the relaxed, authentic atmosphere that makes the Scrambler community unique.

THANK YOU SCRAMBLER® COMMUNITY

A huge thank you to everyone who stopped by to say hello, share a smile, take a picture or simply spend some time with us.

You made this edition of World Ducati Week even more memorable, turning our stand into a place where stories, friendships and unforgettable moments came to life. The best way to celebrate 100 years of Ducati? Together.

See you on the next adventure.